The Good Blog
News, thoughts and musings on what's happening in the beverage industry.
On-the-Go Functional Drinks: Formulating for Millennials & Gen Z
Busy lives, big demands. For Millennials and Gen Z, drinks are now tools for health on the go. What does it take to formulate functional beverages that truly fit their fast-paced world?
How the Global Health & Wellness Movement is Redefining the Beverage Industry
Health isn't just a goal anymore; it's a daily decision. This mindset is reshaping what we drink and how beverages are made. Discover how the global health & wellness movement is redefining the entire industry.
Beverage Evolution: Old World Sodas vs. New World Functional Drinks
The drinks market is evolving. Discover how the beverage industry is embracing health-driven experiences with clean label ingredients lists.
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